hello@nikola.design
Belgrade, Serbia
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Hey, I’m Nikola Vukasinovic
—UX designer
Background
I'm a UX designer with 20 years experience: banking and payment apps, investment and trading platforms, digital insurance and compliance tools.
Led creative direction for Siemens' digital transformation.
Worked with PagerDuty—used by 68% of Fortune 100 companies.
Won Gold in the User Experience category at Best of Swiss Apps for the UI design (Wetter Alarm app).
I also speak, teach, and write about UX.
Want to build something awesome?
get in touch

Approach
Before wasting any resources on deliverables, I make sure we're solving problems worth solving—ones that make impact on your business.
What set Nikola apart was his collaborative mindset and genuine investment in understanding our goals. He didn't just take our brief and run with it, he listened deeply, asked insightful questions, and became a strategic partner whose thoughtful approach resulted in design work that truly served our objectives.

Ben Alves
Director, Web & Growth at PagerDuty — used by 68% of the Fortune 100
I save you months by making sure we build something that works—for you and your users. I challenge everything, choosing data over opinions, and dive deep into your goals and obstacles to guide the process.
In financial apps, ambiguity kills. It’s not just fonts or colors—it’s clarity and confidence. I design clean interfaces that build trust and make complex information easy to understand.

What I do.
If you're building a fintech product and need a designer who actually understands the business, I might be able to help.
Services
Diagnose and prescribe
Figuring out what needs to be done.
Workshops
Discovery & Design sprints
Research & insights
Competitive analysis
User interviews & personas
UX audit
Product & UX strategy
Define product features and positioning
User journeys and flows
Concept development
Information architecture
Exploring concepts
The therapy
Getting the hands dirty.
UX/UI for web and mobile
Design systems
Technology & engineering
Collaborating with team of experienced developers.
Websites and applications
Full stack development
CMS / WordPress
E-commerce
Quality assurance
Belgrade, Serbia
Start from scratch. Zero © 2025
Subscribe to the free insight emails
join newsletter
Background
I'm a UX designer with 20 years experience: banking and payment apps, investment and trading platforms, digital insurance and compliance tools.
Led creative direction for Siemens' digital transformation.
Worked with PagerDuty—used by 68% of Fortune 100 companies.
Won Gold in the User Experience category at Best of Swiss Apps for the UI design (Wetter Alarm app).
I also speak, teach, and write about UX.
Want to build something awesome?
get in touch
I save you months by making sure we build something that works—for you and your users. I challenge everything, choosing data over opinions, and dive deep into your goals and obstacles to guide the process.
In financial apps, ambiguity kills. It’s not just fonts or colors—it’s clarity and confidence. I design clean interfaces that build trust and make complex information easy to understand.

Approach
Before wasting any resources on deliverables, I make sure we're solving problems worth solving—ones that make impact on your business.
What set Nikola apart was his collaborative mindset and genuine investment in understanding our goals. He didn't just take our brief and run with it, he listened deeply, asked insightful questions, and became a strategic partner whose thoughtful approach resulted in design work that truly served our objectives.

Ben Alves
Director, Web & Growth at PagerDuty — used by 68% of the Fortune 100

Hey, I’m Nikola Vukasinovic
—UX designer
What I do.
If you're building a fintech product and need a designer who actually understands the business, I might be able to help.
Services
Diagnose and prescribe
Figuring out what needs to be done.
Workshops
Discovery & Design sprints
Research & insights
Competitive analysis
User interviews & personas
UX audit
Product & UX strategy
Define product features and positioning
User journeys and flows
Concept development
Information architecture
Exploring concepts
The therapy
Getting the hands dirty.
UX/UI for web and mobile
Design systems
Technology & engineering
Collaborating with team of experienced developers.
Websites and applications
Full stack development
CMS / WordPress
E-commerce
Quality assurance
Belgrade, Serbia
Start from scratch. Zero © 2025
Subscribe to the free insight emails
join newsletter
Background
I'm a UX designer with 20 years experience: banking and payment apps, investment and trading platforms, digital insurance and compliance tools.
Led creative direction for Siemens' digital transformation.
Worked with PagerDuty—used by 68% of Fortune 100 companies.
Won Gold in the User Experience category at Best of Swiss Apps for the UI design (Wetter Alarm app).
I also speak, teach, and write about UX.
Want to build something awesome?
get in touch
I save you months by making sure we build something that works—for you and your users. I challenge everything, choosing data over opinions, and dive deep into your goals and obstacles to guide the process.
In financial apps, ambiguity kills. It’s not just fonts or colors—it’s clarity and confidence. I design clean interfaces that build trust and make complex information easy to understand.

Approach
Before wasting any resources on deliverables, I make sure we're solving problems worth solving—ones that make impact on your business.
What set Nikola apart was his collaborative mindset and genuine investment in understanding our goals. He didn't just take our brief and run with it, he listened deeply, asked insightful questions, and became a strategic partner whose thoughtful approach resulted in design work that truly served our objectives.

Ben Alves
Director, Web & Growth at PagerDuty — used by 68% of the Fortune 100

Hey, I’m Nikola Vukasinovic
—UX designer
What I do.
If you're building a fintech product and need a designer who actually understands the business, I might be able to help.
Services
Diagnose and prescribe
Figuring out what needs to be done.
Workshops
Discovery & Design sprints
Research & insights
Competitive analysis
User interviews & personas
UX audit
Product & UX strategy
Define product features and positioning
User journeys and flows
Concept development
Information architecture
Exploring concepts
The therapy
Getting the hands dirty.
UX/UI for web and mobile
Design systems
Technology & engineering
Collaborating with team of experienced developers.
Websites and applications
Full stack development
CMS / WordPress
E-commerce
Quality assurance